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The Chinese state takes this year the priority on the farming insurance, with the help of houses as Dyed Life, the No. 1 possessor of 43% of the market, having stored from January to July, 22 billions of euros of bonuses "life" (+54%). In return for this captive market, Dyed Life developed a policy combining price down "health" and "life", for a peasant whose yearly income does not pass the 440 .. The market first limits itself to 9 pilot provinces, even virgin earths to this market such Guangxi, Henan or Qinghai. Of December,  it intends to have sold 3 million of these policies – in the only Shanxi, at 20 / 9,  it had sold 112,000 of them already. As dealers, Dyed Life recruits the members of village associations.  it assures them in the duplicate committees of the farming middle income: a strong argument of loyalty. According to a survey of banker HSBC, the insurer young (born in 2003) collection already 30% of its bonuses to the country. Often, these contracts are farming to loss – but  it anticipates on the increase of the standard of living, the national political priority, and this loyalty of millions of agriculturists to price of "dumping" allows him to practice the "strategy of the burnt earth "towards the competition.

Here are three of its offers of contracts, met by the VdlC,: [1] in Dongbao (Shanxi), Dai Yongsheng countries   150 / year, in return of which its home would touch 75,000 yen in case of death of each of its five members. [2] grouped in bonuses, the three hamlets of Xishantou pay 10,000 yen / year, in 10  no one: all damaged ?? 5000 will receive directly, and its hospitable expenses will be repaid until 50 million yuan per year (for the group). [3] in case of death, for 100 yen, paid, Dyed Life offers 8 times more.

Finally, there is not that the Chinese who make in the farming insurance: since 2005, Groupama (European No 1 of the farming insurance) is in the place, notably in Chengdu!

NB: In addition to this commercial insurance that on this day constitutes 90% of the market, the state tempts to straighten the farming medical cover by other means, like the creation of a social security for all, of modest range but obligatory, of 2020 .