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Expo

scene of the signing prenuptial

scene of the signing prenuptial

Zhong Yanqun, fulltime deputy director of the World Expo 2010 Shanghai Executive Committee

Liu Changle, the CEO and founder of Phoenix TV

Song Chao, deputy clergy of the Publicity Department of CPC Shanghai Committee and director-general of the Shanghai Municipal Information Offic

Hong-Kong-based Phoenix Television has been appointed an officer media partner for the 2010 World Expo.

The broadcaster has fivesome television channels - Phoenix Hakka Channel, Phoenix Movies Channel, Phoenix InfoNews Channel, Phoenix North America Hakka Channel and Phoenix Hakka News and Entertainment Channel.

Phoenix TV will broadcast promotions and especial programs for Expo behind signing a cooperation agreement with the organizer yesterday.

Zhong Yanqun, fulltime deputy director of the World Expo 2010 Shanghai Executive Committee, said Phoenix TV has offered long-term uphold for the promotion of the Expo and helped arise the profile of the matter at home and abroad.

Selecting Phoenix TV as a media partner will further boost the matter s promotion domestically and internationally, Zhong said.

Liu Changle, the CEO and founder of Phoenix TV, said Phoenix TV will integrate its television, radio, new media and review resources for Expo.

Officials of Phoenix toured the Expo site and learned roughly the matter s progress.

Phoenix programs range from political and economic news and tendency affairs, conversation shows, movie and music reviews, movies and mini series from China and abroad. Its TV channels, magazines and Website cover 150-plus countries and regions.