history of modern day china and it’s tourism?
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May 8th, 2011
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Question by Jessie S: history of modern day china and it’s tourism?
i need help in narrowing a topic about modern day china and it’s hospitality industry. any ideas? thank you.
Best answer:
Answer by craftylass
Did you read the article from another question?
http://www.china-briefing.com/news/2009/04/29/china-sector-watch-tourism.html
Also, if you want to narrow down your topic, you could consider the growing economy of China and how it has impacted domestic tourism. Additionally, there are many reference to how the “golden weeks” (first week of October and first week of May) has impacted tourism (both positively and negatively) in China.
You can search these topics in your favorite search engine:
“golden weeks impact tourism china”
“growing economy tourism china”
“recession tourism china”
“domestic tourism china”
“international tourism china”
“olympics tourism china”
The list can be endless! (Note, capital letters are not required in search engines.)
What part of tourism do you want to focus on? Hotel industry?
“hotel industry domestic tourism china”
“hotel industry international tourism china”
Big cities versus small cities?
“city size tourism china”
Common tourist destinations?
“most common tourist sites domestic china”
“most common tourist sites international china”
Good luck!
What do you think? Answer below!
May 8th, 2011 at 6:26 pm
It would have been better if you had specified the reason behind your exercise.
Anyway, on 16 July 2008, statistics released by the Ministry of Commerce, show that hospitality and catering sales rose 23.6 percent year on year to 368.73 billion yuan in the first quarter of 2008. While foreign investors set up 168 new accommodation and catering establishments in the first three months of 2008. The China National Tourism Authority, CNTA reports that there were 14,000 star rated hotels in operation at the end of 2007 and 200,000 new hotels, resorts and guesthouses will be built by 2015. This unprecedented growth will create significant opportunities for suppliers of food, beverages and equipment to China’s HORECA (hotel, restaurant and catering) industry.
Hotel industry in China grew from a virtually zero base in 1978 to the size of 10,888 hotels in 2004. The annual growth rate of hotel numbers is 22.5% Despite the spectacular growth, China still needs onsiderable more hotel to satisfy the future demand from the increases in both international and domestic tourists. And after 2010, the major thrust would be on Economy class hotels rather than luxury hotels that are likely to suffer from low room occupancy.
Another important issue is lack of personnel with adequate interpersonal and communication skills.
Inadequate management capabilities
Weak in marketing, mainly depending on “C-trip
Lack of established quality standards and quality guarantee system
Human resource problems
11% untrained urban reemployment people
19% untrained rural migrant workers
Attractiveness to professionally trained hotel management graduates
Indistinctive product design
Homogenization => appeal to tourists
Insufficient government supporting policies.
You can find some great insights relating to China’s hospitality industry in these links
http://geog.hku.hk/undergrad/geog2086/GEOG2086-3-09.ppt
http://www.eckerd.edu/academics/internationalbusiness/files/mindset.ppt
http://www.heidrick.com/NR/rdonlyres/375BF0F5-50D0-4483-BAE2-7217D121C5DE/0/LeadershipinChinasHospitalityindustry_revised.pdf
http://www.fhcchina.com/download/FHC%2008%20MEDIA_RELEASE_16%20July_En.pdf
http://www.econ.hku.hk/~zli/derekyue.ppt