Automobiles
Foreign investend auto part enterprises have accounted over 500 in China!
Foreign investend auto part enterprises have accounted over 500 in China!
In addition to the advanced technologies and management methods that transnational corporations have brought to China, they have introduced many corporate concepts, most notably that of corporate accountability/responsibility. Since 2000, Ford Motor (China) Ltd. has awarded RMB 1 million (US $ 125 000) annually to those making outstanding contributions to environmental protection. The award, given with the aim of promoting active environmental protection, has been commended thoughtout Chinese society.
Geely has plenty to do on the comfort, safety and technology of its cars before American motorists will be allowed a test drive. But the company’s export figures tell a hopeful story. Total exports of 12 000 cars in 2005 represents a fast jump on the 5 000 cars it sold abroad the previous year. At home, Geely accounts for a 4.7 percent and Mazda is on similar figures. Ford holds 2.5 percent.
Today Geely, the company Li Shufu founded 20 years ago, is getting ready to sell Americans a “high quality” family sedan for “less than ten thousand dollars.” The number eight is lucky to the Chinese, hence 2008 will be Geely’s breakout year on the American market, promises Li Shufu. America will get the fifth generation of Geely’s CK sedan, says Li. He’s hired John Harmer, a former US senator, as the CEO of the automaker’s US subsidiary.
Since 2000, the demand in China’s auto ari bag market has been increasing at an average speed of more than 200% every year. By 2004 the total market scale had reached nearly 4 million sets. Currently, there are nearly 20 Chinese domestic enterprises are producing air bag with a total output more than two million sets.
In April 2006, car models like Xiali, Geely, Lubao, KIA Qianlima, Sedan, Palio, Santana, Excelle, Cerato, Santana 3000, EPIC, Sonata, Accord, Mondeo, Mazda, Regal and Bluebird, saw their prices greatly decline compared with that of March, while the prices of large-emission car models like Reiz, Crown, Audi, BMW and Benz increased sharply due to the adjustment of consumption tax.
Technological improvements in past years have made China-produced lower emission family saloons safer, sturdier and more theft-resistant, as well as cheaper. Sales of low-emission cars in Beijing have noticeably risen since April 1,2006. Hao Dianying, deputy general manager of North Market, Beijing’s largest auto dealer, attributes this phenomenon to all-time high oil prices.
Young adults are becoming a major influence on auto consumption in China. This might explain the huge success, reminiscent of that of its British cousin the Austin Mini half a century ago, of the slightly squat QQ mini in its appealing range of colors.